06252016Sat
Last updateFri, 24 Jun 2016 5pm

Beauty for the boardroom: Los Altos startup styles for work, after hours


Courtesy of BFab
The Los Altos-based BFab app builds on Silicon Valley singularities to style everything from participants in an Indian wedding, above, to business leaders going on camera.

Los Altos resident Sharon Cimring met business partner Margo Myers through their teenage daughters. Cimring had worked as a hairdresser in South Africa before moving to the Bay Area, and when they took their daughters for a birthday day out in San Francisco and visited a blow-dry bar just opening in Pacific Heights, they saw a common interest.

“I was a social worker still trying to figure out what to do with my life,” Myers recalled. “Sharon said, ‘Let’s open up something like this in Los Altos.’”


Psychiatry startup incorporates tech to connect


Alicia Castro/Town Crier
Savant Care Inc. Operations Manager Laura Jefferson demonstrates the face-tracking technology psychiatrists can employ to help patients recognize emotions and practice meditation.

A Los Altos-based startup is tapping into technology to help measure a person’s wellness from the inside out.

“There’s no thermometer for mental health,” said Laura Jefferson, operations manager of Savant Care Inc. “We’ve been lacking this sort of quantification to track and also predict.”

Hiruko highlights mindful movement


Photos by Alicia Castro/Town Crier
Hiruko Wellness teaches martial arts to children and adults in private and group lesson.

Vaishu Sirkay is quiet and reserved, but make no mistake – her kicks pack power.

The 11-year-old Almond School student last week practiced mindful movement at Hiruko Wellness, a martial arts school that recently settled into a sunny studio at 255 Second St.

Online network reimagines village marketplace


Judy Kitt’s summer to-do list just got a whole lot shorter.

The Mountain View resident checked off 12 household tasks using Blueberry Home, a new online network marketplace that enables neighbors to pool their home repairs and services.

Pint-sized 'PB & Cakes' entrepreneur sweetens Main Street


Photos Courtesy of
Presley Brown, 5, operated a lemonade stand during the Kiwanis Pet Parade last month and raised funds for a child with severe combined immunodeficiency. Alissa McDonald

Five-year-old Presley Brown decided to capitalize on the Kiwanis Pet Parade crowds last month by erecting a pop-up cake shop in front of her parents’ shop, Vintage Bath at 351 Main St.

She purveyed lemonade and homemade cupcakes and Rice Krispies Treats under her “PB & Cakes” branding – showing clear heritage from her mother, Alissa McDonald, who specializes in visual marketing.

ATHENA awards recognize local leadership


Alicia Castro/Town Crier
Chamber of Commerce Mountain View presented this year’s ATHENA Leadership Award to Maria Marroquin, left, and Leane Reelfs, right. The ATHENA Young Professional Leadership Award went to Diana Bautista, center.

Chamber of Commerce Mountain View last week honored leaders in different industries – nonprofit work, small business and government relations – but all three honorees thanked the same influencing figure: their mothers.

Mom would be proud; the ATHENA Awards commend women and men for professional excellence, community service and actively assisting women in attaining professional excellence.

LA native makes beer, removes gluten


Courtesy of Caitlin Landesberg
Los Altos native Caitlin Landesberg, above, started her own brewing company to craft gluten-removed beer.

As a tennis player and then a competitive distance runner, Los Altos Hills native Caitlin Landesberg lived enveloped in an athletic world at work and at home.

She had established local professional roots as an intern at the Town Crier and then in high-tech marketing at San Francisco-based Strava, a technology company that tracks GPS data and provides a social network for runners and cyclists.


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