Tue09162014

News

Council approves directional signs for Los Altos' Woodland Plaza

Council approves directional signs for Los Altos' Woodland Plaza


Ellie Van Houtte/Town Crier
The Los Altos City Council last week approved the installation of two new directional signs on Foothill Expressway pointing motorists to the Woodland Plaza Shopping District.

The Los Altos City Council voted unanimou...

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Schools

New head of curriculum’s ideologies align with LASD

New head of curriculum’s ideologies align with LASD


Ellie Van Houtte/Town Crier
Edsel Clark, new Los Altos School District assistant superintendent for curriculum and instruction, above, facilitates a junior high mathematics curriculum meeting last week.

Edsel Clark, Ed.D., new assistant superintend...

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Community

Closing reception caps Foothill photo show on rural China

Closing reception caps Foothill photo show on rural China


From IncredibleTravelPhotos.com
Jacque Kae’s “Mischievous” is one of the many photographs on display at Foothill College this month.

Photographs of the land and culture of Huangshan and Zhangjiajie, China, are on exhibit through Sept. 26 at t...

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Sports

Spartans shine in opener

Spartans shine in opener


Ellie Van Houtte/Town Crier
Mountain View High’s Frank Kapp snares a touchdown pass from quarterback Owen Mountford in Friday’s win.

Leading by a point at halftime, the Mountain View High football team outscored visiting Del Mar 20-0 the rest of...

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Comment

A look ahead to the Nov. 4 election: Editorial

Election season is upon us. In Los Altos, we have three major local races ahead – two seats on the Los Altos City Council, and three seats each on the Los Altos School District and Mountain View-Los Altos Union High School District boards of tr...

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Special Sections

Renovation complete,  Villa Siena looks to future

Renovation complete, Villa Siena looks to future


Above and Below Photos Ellie Van Houtte/Town Crier; Left Photo Courtesy of Villa Siena
Villa Siena in Mountain View recently underwent a $35 million face-lift. The five-year project expanded their senior living community’s space and ability to serv...

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Business

Transitioning from postage to pets

Transitioning from postage to pets


Ellie Van Houtte/Town Crier
A new Pet Food Express store is scheduled to open at the Blossom Valley Shopping Center this month.

A site that previously existed to meet postal service needs will soon have an entirely different purpose – serving pe...

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Books

‘The Humans’ transcends alien genre to glean human insights

‘The Humans’ transcends alien genre to glean human insights


A good story about aliens is always great fun to read – after all, it’s only by attempting to understand the human race from another perspective that we can see ourselves more objectively.

But readers who might be tempted to dismiss ye...

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People

JEANNE PACKARD

After suffering a stroke in May, Jeanne Packard died August 10, 2014 at age 83. She was born in 1931 in Berlin, Germany, the only child of Emily Channel and Frank Howe Packard of Chicago, IL. Jeanne is survived by 5 great grandchildren. She was a lon...

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Travel

LA photographer spends a night with cranes – and moose – in Alaska

LA photographer spends a night with cranes – and moose – in Alaska


Sandy Powell/Special to the Town Crier
Los Altos resident and bird photographer Sandy Powell recently visited Homer, Alaska, to photograph Sandhill cranes, below. While there, Powell also encountered moose, left.

Los Altos resident Sandy Powell, a...

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Stepping Out

'Trailer Park' opens in Los Altos

'Trailer Park' opens in Los Altos


Courtesy of Los
The cast of Los Altos Stage Company’s “The Great American Trailer Park Musical” includes, from left, Mylissa Malley as Lin, Vanessa Alvarez as Betty, and Christina Bolognini as Pickles. Altos Stage Company

Los Altos Stage Company...

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Spiritual Life

9/11 survivor Michael Hingson finds purpose

Imagine walking down 78 flights of stairs – 1,463 individual steps. You are in imminent danger as you walk, unsure whether you can make it out of the building before it collapses or explodes. Struggling for each breath, you smell the heavy sten...

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Magazine

Los Altos Hills home showcases resort-inspired living

Los Altos Hills home showcases resort-inspired living


Courtesy of Spectrum Interior Design
In place of a more traditional fireplace, this modern living room features a linear-flame firebox that emits heat while offering a sculpturelike design element.

After traveling the world and visiting a host...

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Discovering your risk tolerance

If you have an investment account at a brokerage firm, chances are you’ve encountered a risk tolerance questionnaire.

Such a document purports to determine how comfortable you are with investment risk. Questions range from the simple, “Are you investing primarily for income or for growth?” to the sublime, “If you are offered $100 or the chance to win either $0 or $300, which would you choose?” The firms use the questionnaires to help salespeople sell you suitable investments, but they also serve as protection should the firm be audited by its regulator.

The problem? These questionnaires pretty much tell us nothing about your true risk tolerance.

Daniel Kahneman and Amos Tversky were among the pioneers of what is currently called “behavioral finance,” which attempts to understand the psychology behind the behavior of investors and ultimately how it affects the capital markets. One of their most fundamental findings – for which Kahneman won the Nobel Prize in Economics in 2002 – was that people’s attitudes toward risks concerning gains might be quite different from their attitudes toward risks concerning losses.

For example, in answer to the gambling question above, risk-averse people will typically choose the $100. However, when confronted with the inverse choice of losing $100 or the chance to lose $0 or $300, the same people will commonly select the risky option ($0 or -$300).

The prevailing economic environment also often influences this asymmetrical attitude toward risk. In early 2009, one of my clients had become so risk-averse that she was ready to sell all her investments. Of course I spent time with her explaining the value of sticking to her financial plan and investment strategy. By 2010 – after her portfolio had rebounded not only from market action but from some tactical allocations to a couple of highly undervalued asset classes – she had become so risk-indifferent as to ask what could be done to get her portfolio to outperform that of her neighbor.

Balancing risk tolerance

In practice, I’ve found that risk tolerance should really be considered in two contexts: (1) your need for risk, and (2) your ability to stomach risk.

The first has to do with your financial plan and how much you need to grow your savings in order to have enough money to support everything you want to do for the rest of your life. The higher the needed growth, the greater the risk you will need to take with your investments (and consequently the greater the potential of having to give up some of your goals).

The second involves your emotional ability to deal with losses. If you are fortunate, the two are aligned – that is, your financial situation is such that you don’t need to take on any more risk with your investments than you can handle should markets drop. Your financial life can become stressful, however, when the two are out of sync. There are many people, for example, who keep all their savings in bank CDs. Clearly they are risk-averse in the emotional sense. But they may be taking on too much risk of achieving their future goals given the potential ravages inflation can impose on a long retirement-lifetime portfolio.

In the end, I’m convinced that a financial plan will help you not only balance the two risk tolerance components, but also act as an emotional anchor when times get tough (like in 2008).

Knowing that you have a plan and maintaining the discipline to follow it can help you avoid making the kinds of risky, dysfunctional investment decisions that we as human beings are all too prone to do.

Artie Green, a Los Altos resident, is a Certified Financial Planner and principal at Cognizant Wealth Advisors. For more information, call 209-4062 or email This email address is being protected from spambots. You need JavaScript enabled to view it. .

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