Sat04192014

News

City chips in $7,000 for SFMOMA installation

City chips in $7,000 for SFMOMA installation


Town Crier File Photo
The Los Altos City Council earmarked $7,000 for the purchase of Chris Johanson’s artwork.

The city of Los Altos will contribute $7,000 toward the purchase of a $28,000 art installation featured in the San Francisco Museum...

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Schools

LASD students celebrate service learning

LASD students celebrate service learning


Courtesy of Sandra McGonagle
We Day, held March 26 at Oracle Arena in Oakland, exhorts students in the Los Altos School District to effect positive change.

More than 150 Los Altos School District student leaders joined 16,000 Bay Area students to ce...

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Community

Film career launches with Cannes screening

Film career launches with Cannes screening


Courtesy of Zachary Ready
Los Altos native Zachary Ready, front left, and co-director Andrew Cathey, right, celebrate their Campus MovieFest awards.

After learning the art of filmmaking as a child in the front yard of his family’s Los Altos home...

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Sports

Sports on the Side

Pathways Run/Walk slated May 10 in Hills

The 13th annual Pathways Run/Walk is scheduled 9 a.m. May 10 at Westwind Community Barn, 27210 Altamont Road, Los Altos Hills. The course wends through Byrne Preserve and onto the Los Altos Hills Pathways sys...

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Comment

Now is the time to expand parking: Editorial

Just a few short years ago, vacancies dotted downtown Los Altos. Property owners had a hard time attracting businesses because there was a shortage of customers. That is no longer true. Now, the cry is: Where are my customers going to park?

The city...

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Special Sections

Epicurean's Mary Clark Bartlett: Serving sustainability

Epicurean's Mary Clark Bartlett: Serving sustainability


Courtesy of Michael McTighe
Mary Clark Bartlett is founder and CEO of Los Altos-based Epicurean Group.

Labels such as “healthy,” “organic” and “green” are rarely used to describe the meals served in most corporate cafes in Silicon Valley. But on...

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Business

Local realtor honored for volunteer efforts

Local realtor honored for volunteer efforts


Ellie Van Houtte/Town Crier
Coldwell Banker recently recognized realtor Kim Copher, right, for her philanthropic efforts. Copher and colleague Alan Russell, left, volunteer at Reach Potential Movement, where they collect books for its Bookshelf in ...

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Books

Local Author Spotlight

In an effort to support authors from Los Altos, Los Altos Hills and Mountain View, many self-published, Book Buzz periodically spotlights their books and offers information on where to purchase them. Local authors are encouraged to submit brief summa...

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People

Noteworthy

RotaCare honors local volunteer

RotaCare Bay Area honored Jim Cochran of the RotaCare Mountain View Free Medical Clinic with the Outstanding Clinic Volunteer Award April 10 for his commitment to RotaCare’s mission of providing free medical care to t...

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Travel

Sausalito: Explore the historical city with world-class views

Sausalito: Explore the historical city with world-class views


Eren Göknar/ Special to the Town Crier
Sausalito offers panoramic views of the San Francisco Bay. A number of companies schedule boat tours that sail past Angel Island and Alcatraz.

On a clear day, Sausalito offers spectacular views of the San Franc...

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Stepping Out

Western Ballet performs this weekend  at Smithwick Theatre in Los Altos Hills

Western Ballet performs this weekend at Smithwick Theatre in Los Altos Hills


Courtesy of Alexi Zubiria
Western Ballet’s “La Fille Mal Gardée” features Alison Share and Maykel Solas. The production runs Friday and Saturday at Foothill College

Western Ballet is slated to perform “La Fille Mal GardéeR...

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Spiritual Life

Magazine

A yoga class a day keeps the stress away

A yoga class a day keeps the stress away


Van Houtte/Town Crier Yoga of Los Altos hosts a variety of classes, including Strong Flow Vinyasa, above, taught by Doron Hanoch. Yin Yoga instructor Janya Wongsopa guides a student in the practice, below.

It’s nearly 9 a.m. on a Monday mornin...

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All wired up: Local music company aims to make studio-quality recordings mobile


Photo By: Diego Abeloos/Town Crier
Photo Diego Abeloos/Town Crier

Doug Wright, founder and president of Sonoma Wire Works, plays his guitar using GuitarJack, which allows musicians to connect their instruments to an iPhone, iPad or iPod Touch.

Class of 1990 Los Altos High graduates Doug and Michelle (Reynolds) Wright have a simple goal in mind: to provide musicians with the convenience and ability to play, record and share music simply by reaching into their pockets or turning on a tablet.

The couple – former high school sweethearts – started Sonoma Wire Works in 2003 while residing in Sonoma County. They moved back to their hometown in 2008, steadily developing a wide range of music software products among the way.

Doug, the company’s president, noted that the company’s overarching aim is “to make products that allow musicians to capture music themselves – less of an engineer’s tool and more of a musician’s tool.”

With this in mind, he pointed to products like GuitarJack, an iOS audio input and output interface that enables musicians to connect guitars, keyboards, microphones and other hardware to an iPhone, iPad or iPod Touch. The product is ideal for recording chunks of music – guitar chords or lyrics – whenever inspiration strikes, Doug said.

“For me, I never really ever have a whole song. I just have a new riff that I want to record,” he said. “It’s just super fast and super intuitive.”

When coupled with one of the company’s multitrack recording apps – FourTrack for the iPhone or StudioTrack for the iPad – GuitarJack also serves as an easy-to-use amplifier and recording studio on a mobile device, he added.

Other products, like RiffWorks, a Windows and Mac compatible guitar recording software program, and DrumCore, the company’s extensive drum loop library, provide customers with low-cost, do-it-yourself alternatives to traditional – and pricey – recording studio sessions, Doug said.

“We have more than 20 different well-known, A-list drummers and 45 gigabytes of content, which is just thousands and thousands of loops,” Doug said of DrumCore, which features former Guns N’ Roses drummer Matt Sorum, former Carlos Santana drummer Michael Shrieve, percussionist Luis Conte and more.

The inspiration behind the products stems from an unfilled personal need he recognized as a musician. As a member of rock bands in his early days, Doug recalled being tasked with the dual roles of guitarist and audio engineer during studio recording sessions.

He quickly discovered that the combination of using his technical know-how while simultaneously attempting to engage in the process of creating music was stifling.

“If you look at almost anyone in the music industry making products, we’re all musicians and we’re all doing it because we want the products as much as the customers do,” said Doug, whose products are available on Amazon, through distributors and dealers worldwide and locally at Present, 162 Main St. “We’re very in touch with the needs and desires of our customers because we are them.”

The company is also dedicated to making products locally, added Michelle, vice president of marketing. Hardware manufacturing for GuitarJack, for instance, is done in San Jose.

“We’re trying to do as much American-made as we can,” she said.

As for the future, Doug noted that the company plans to focus on converging its mobile and desktop products.

“Tablets are getting so powerful,” said Doug, who also teaches courses in audio software programming locally at Cogswell College.

“They can basically do anything that the desktops I originally programmed Riffworks on could do. You’ll start to see less difference between the desktop software we make and the mobile software … but all (fulfilling) the original purpose of making recording music easier and more accessible to musicians.”

For more information, visit www.sonomawireworks.com.

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