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News

Hilltop robbery suspects implicated in crimes across Bay Area

Hilltop robbery suspects implicated in crimes across Bay Area

The three Oakland men arrested in connection to the May 11 home invasion robbery of a Hilltop Drive home are under investigation for numerous additional crimes committed across the San Francisco Bay area, the Santa Clara County Sheriff's Office revea...

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Schools

Preschool matriarch steps down

Preschool matriarch steps down


Alicia Castro/Town Crier
Children’s Center Preschool Director Non Mead sits beside her granddaughter, Greta Germack, during Greta’s birthday celebration.

Non Mead is the quintessential grandmother. Wise and warm, she ties shoelaces with ...

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Community

No 'Love' for Facebook

No 'Love' for Facebook


COurtesy of TRU Love
Tru Love sent multiple messages to Facebook – and made calls to the media – before the company unlocked her account.

Tru Love’s name may be unusual, but she comes by it naturally.

If only Facebook saw it that way.

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Sports

Semi sweep

Semi sweep


Town Crier file photo
St. Francis High’s Steve Dinneen, rising up for the kill, posted 15 kills in Saturday’s CCS semifinal sweep of rival Bellarmine.

There was no letup in the Lancers. Although the St. Francis High boys volleyball team ...

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Comment

Statute of limitations: Haugh About That?

“I can’t believe he’d do this to me,” I cried hysterically. “After all we meant to each other.” Curling into a ball, torrential teenage tears melted my mascara as my entire world came crashing to an obliterated end...

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Special Sections

Cancer survivors march toward strength, hope via Relay For Life

Cancer survivors march toward strength, hope via Relay For Life


Alicia Castro/Town Crier
Cancer survivors Eileen Chun, left, and Marilyn Labetich build strength at Curves of Los Altos.

Two local women took steps toward cancer recovery by caring for themselves and celebrating alongside each other.

Eileen Chun and...

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Business

Repeat business: Répéter consignment celebrates 10 years on State Street

Repeat business: Répéter consignment celebrates 10 years on State Street


Megan V. Winslow/Town Crier
Kellee Breaux owns Répéter, the State Street women’s consignment boutique that celebrates a decade in business Saturday.

Kellee Breaux’s life is a triangle: The 36-year-old lives in Newark, teaches full time a...

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Books

People

EDITH MAY COOPER

EDITH MAY COOPER

September 20, 1908 – April 7, 2015

Edith Cooper died peacefully in her sleep on April 7th in Los Altos, California, at the age of 106, where she had been a resident for over 30 years.

She was predeceased by Frank, her husband and her 3 brothers B...

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Travel

Flying south for the winter: Antarctica trips are not just for the birds

Flying south for the winter: Antarctica trips are not just for the birds


Photos Courtesy of Dave Hadden
Los Altos residents Dave and Joan Hadden watched the scenery from the large boat and a smaller Zodiac.

Standing on the beach with hundreds of thousands of penguins is “the experience of a lifetime,” accord...

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Stepping Out

Bye bye 'Birds'

Bye bye 'Birds'


Ray Renati/Special to the Town Crier
“Birds of a Feather” stars Troy Johnson and Diane Tasca.

Pear Avenue Theatre’s world premiere of “Birds of a Feather” is set to run through Sunday in Mountain View.

The play is the third chapter in local pla...

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Spiritual Life

Mercifully in His grip: Exploring our true position in Christ

I recently read a wonderful analogy about our true position in Christ. It was shockingly contrary to the messages impressed upon me in church, but deeply rooted in the Bible. The analogy is that of child and a parent. If you have ever taken a small ...

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Magazine

Practice prudent pruning: Maintaining manzanita, ceanothus and toyon

Practice prudent pruning: Maintaining manzanita, ceanothus and toyon


tanya kucak/Special to the Town Crier
Shrub manzanitas are known for their sinuous mahogany trunks and branches. If the foliage hides the bark, prune selectively to open the center so that the bark is visible year-round. This Montara manzanita is ...

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Inside Mountain View

Civility Roundtable opens discussion on race, policing

With racially charged unrest shaking places like Ferguson, Mo., New York City and Baltimore, the Mountain View Human Relations Commission posed a question: “How can we prevent Ferguson from happening in Mountain View?”

Nearly 150 residen...

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Broadbase CEO's no-frills approach keeps this software company hot

Chuck Bay won't win any awards for pretentiousness. This down-to-earth, down-to-business Los Altos resident feels just fine in a polo shirt and being addressed as "Chuck." He managed to be friendly and direct at the same time as he explained why his company, Broadbase Software of Menlo Park, occupies a unique niche in e-commerce that may well keep it very profitable for years to come.

Bay, 43, who became CEO of the company in January 2000, has guided Broadbase through incredible growth which has taken the employee base from about 80 two years ago to more than 600 now. He has also presided over four mergers and the company's initial public offering (IPO) in September 1999. Bay had come to Broadbase in 1998 with experience handling mergers and a successful IPO with Pure Atria Software Inc.

Broadbase offers analytic, service and marketing automation applications under one umbrella, allowing Internet users to access varied and detailed information. Businesses can better access consumer information for marketing campaigns and online merchandising. "No other company does all of this," Bay said.

Broadbase, with its slogan, "Get closer to your customers," counts among its more than 500 customers BEA Systems, Cisco Systems, Hewlett-Packard, Nextel, Eddie Bauer, Kodak and Nike.

As an example of Broadbase's impact, he said, the Eddie Bauer Web site has an "Ask Eddie" function that allows visitors to get a variety of questions answered without having to talk to anybody. "'Eddie' is our software," he said. "We're saving (companies) millions in people manning phones."

It was Broadbase's multifaceted capabilities that led the state of California to come calling. Under Gov. Gray Davis' mandate to provide better "e-government," state officials sought to provide a useful, comprehensive Web portal, but not one that had users flooding state phonelines wondering how to use it.

Under Bay's direction, several companies combined forces last year to work on the governor's portal, including Interwoven, Broadbase, Broadvision, Arcot and Verity. The result is a site, my.ca.gov, announced during Davis' "State of the State" speech in January. The site allows "access to information quickly and easily from virtually every state department," according to Broadbase literature.

Broadbase's software also allows the state to analyze visitor data while respecting privacy, to update and improve content according to residents' interests.

"Think of not having to stay in line at the DMV," Bay said. "Think of (handling) the process of a small business loan." Numerous tasks in dealing with the state, normally requiring travel and paperwork, can now be handled online through the site, saving both the state and its residents a bundle of money and a lot of hassle.

"Broadbase was a critical piece of our portal implementation," said Arun Baheti, director of e-government "They helped us bring the entire concept of customer management to the government sector -- a first."

Baheti cited Bay in particular for making the Web site happen. "He personally took it on - it was him driving it. Without Chuck, we would not have the high quality and high level of support."

Broadbase's success has not gone to its collective head. Headquarters, while spacious, are Spartan and functional. "We're very frugal here," Bay said. "We haven't got ahead of ourselves."

Even in good times, the company kept its spending in check. As a result, it's in good shape with more than $100 million in the bank.

Bay knows the company is hot and will eventually get hotter. "A lot of companies are trying to buy us," he said. "We believe we're significantly undervalued."

Broadbase is located at 181 Constitution Drive, Menlo Park. For more information, call 614-8300 or logon to: www.broadbase.com.

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