Tue08192014

News

Candidates finalized for schools, councils

Candidates finalized for schools, councils


Election season is officially in full swing, as eligible candidates for various city council and school district seats met Friday’s filing deadline set by the Santa Clara County Registrar of Voters.

Read more:

Loading...

Schools

Local tutoring center earns kudos in parent magazine's reader poll

Local tutoring center earns kudos in parent magazine's reader poll


Courtesy of Kobad Bugwadia
Mathnasium’s fourth-grade participants, from left, Jenna Haynie, Maelle Allanic, Tanish Gupta, Hamza Raza and David Chan, join instructors to celebrate their achievements in the tutoring center’s national TriMathlon this ...

Read more:

Loading...

Community

Back to School: Tips, kits and a poem

Back to School: Tips, kits and a poem

Los Altos teachers are readying their rooms this week for the coming onslaught of students, and parents are digging back out lunch boxes and pencil cases (do we still use those?) And here in the newsroom, Town Crier writers offered a slate of back-to...

Read more:

Loading...

Sports

Tyler Johnson: From hills to Heat

Tyler Johnson: From hills to Heat


Courtesy of NBAE/Getty Images
Shooting guard Tyler Johnson, a St. Francis High graduate from Mountain View, signed with the Miami Heat last week.

Signed by the Miami Heat as an undrafted free agent last week, rookie Tyler Johnson faces an uphill ba...

Read more:

Loading...

Comment

Really, why the, eh, consolidation?

The recent merger (consolidation?) of the newly formed Friends of Los Altos (FOLA) and the 14-year-old civic organization Los Altos Neighborhood Network (LANN) left us puzzled.

A July 28 press release, which did not state plainly that the merger fol...

Read more:

Loading...

Special Sections

Globetrotting – one glass at a time

Globetrotting – one glass at a time


Christine Moore/Special to the Town Crier
Take a tour of the world from your own picnic table with a selection of regional wines, above. Argentina’s white wines, left, pair well with a choriza pizza (see recipe on page 35).

I’m taking a...

Read more:

Loading...

Business

Torrey Pines Bank names regional president

Torrey Pines Bank names regional president


Ellie Van Houtte/Town Crier
Torrey Pines Bank recently named Fred Voss its regional president for the Bay Area. The bank has branches at 20 First St. in Los Altos, above, and in Oakland and Southern California.

Torrey Pines Bank last week appointed ...

Read more:

Loading...

Books

People

SHERRY DYCE BARBA

SHERRY DYCE BARBA

Sherry Dyce Barba, dear wife of Peter Barba, and a longtime resident of Los Altos, passed away peacefully on July 27, 2014, at The Forum, in Cupertino. She was surrounded by loving family members and visited continuously in her last weeks by a legi...

Read more:

Loading...

Travel

Bergama bound: A visit to newest World Heritage site

Bergama bound: A visit to newest World Heritage site


Photo Eren GÖknar/ Special to the Town Crier
The amphitheater in Turkey’s ancient city of Pergamon, now known as Bergama, overlooks the Bakirçay River valley, left. The city’s ruins also include the Temple of Trajan.

It was 90 F during t...

Read more:

Loading...

Stepping Out

No ‘Water’ shortage in Mtn. View


Kevin Berne/Special to the Town Crier
Elliot (Miles Gaston Villanueva) struggles to understand Odessa’s (Zilah Mendoza) online activity in TheatreWorks’ regional premiere of the Pulitzer Prize-winning drama “Water by the Spoonful....

Read more:

Loading...

Spiritual Life

Spiritual Briefs

Meditation group meets at Foothills Congregational

A Weekly Meditation Practice group meets 7-8:15 a.m. Tuesdays at Foothills Congregational Church, 461 Orange Ave., Los Altos.

Read more:

Loading...

Magazine

Festival features fun for everyone

Festival features fun for everyone


TOWN CRIER FILE PHOTO
The Los Altos Arts & Wine Festival boasts more than 375 craft and arts booths.

This weekend’s 35th annual Los Altos Arts & Wine Festival promises to be jam-packed with fun activities for just about everyone. The eve...

Read more:

Loading...

Broadbase CEO's no-frills approach keeps this software company hot

Chuck Bay won't win any awards for pretentiousness. This down-to-earth, down-to-business Los Altos resident feels just fine in a polo shirt and being addressed as "Chuck." He managed to be friendly and direct at the same time as he explained why his company, Broadbase Software of Menlo Park, occupies a unique niche in e-commerce that may well keep it very profitable for years to come.

Bay, 43, who became CEO of the company in January 2000, has guided Broadbase through incredible growth which has taken the employee base from about 80 two years ago to more than 600 now. He has also presided over four mergers and the company's initial public offering (IPO) in September 1999. Bay had come to Broadbase in 1998 with experience handling mergers and a successful IPO with Pure Atria Software Inc.

Broadbase offers analytic, service and marketing automation applications under one umbrella, allowing Internet users to access varied and detailed information. Businesses can better access consumer information for marketing campaigns and online merchandising. "No other company does all of this," Bay said.

Broadbase, with its slogan, "Get closer to your customers," counts among its more than 500 customers BEA Systems, Cisco Systems, Hewlett-Packard, Nextel, Eddie Bauer, Kodak and Nike.

As an example of Broadbase's impact, he said, the Eddie Bauer Web site has an "Ask Eddie" function that allows visitors to get a variety of questions answered without having to talk to anybody. "'Eddie' is our software," he said. "We're saving (companies) millions in people manning phones."

It was Broadbase's multifaceted capabilities that led the state of California to come calling. Under Gov. Gray Davis' mandate to provide better "e-government," state officials sought to provide a useful, comprehensive Web portal, but not one that had users flooding state phonelines wondering how to use it.

Under Bay's direction, several companies combined forces last year to work on the governor's portal, including Interwoven, Broadbase, Broadvision, Arcot and Verity. The result is a site, my.ca.gov, announced during Davis' "State of the State" speech in January. The site allows "access to information quickly and easily from virtually every state department," according to Broadbase literature.

Broadbase's software also allows the state to analyze visitor data while respecting privacy, to update and improve content according to residents' interests.

"Think of not having to stay in line at the DMV," Bay said. "Think of (handling) the process of a small business loan." Numerous tasks in dealing with the state, normally requiring travel and paperwork, can now be handled online through the site, saving both the state and its residents a bundle of money and a lot of hassle.

"Broadbase was a critical piece of our portal implementation," said Arun Baheti, director of e-government "They helped us bring the entire concept of customer management to the government sector -- a first."

Baheti cited Bay in particular for making the Web site happen. "He personally took it on - it was him driving it. Without Chuck, we would not have the high quality and high level of support."

Broadbase's success has not gone to its collective head. Headquarters, while spacious, are Spartan and functional. "We're very frugal here," Bay said. "We haven't got ahead of ourselves."

Even in good times, the company kept its spending in check. As a result, it's in good shape with more than $100 million in the bank.

Bay knows the company is hot and will eventually get hotter. "A lot of companies are trying to buy us," he said. "We believe we're significantly undervalued."

Broadbase is located at 181 Constitution Drive, Menlo Park. For more information, call 614-8300 or logon to: www.broadbase.com.

Schools »

Schools
Read More

Sports »

sports
Read More

People »

people
Read More

Special Sections »

Special Sections
Read More

Photos of Los Altos

photoshelter
Browse and buy photos