Sat03282015

News

Safeway escalator elicits safety concerns from customers

Safeway escalator elicits safety concerns from customers


MEGAN V. WINSLOW/Town Crier
The escalator at the Safeway on First Street poses a safety hazard, some customers allege.

A Safeway shopper who accidentally placed his cart last month on the customer escalator instead of the shopping cart track next to...

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Schools

Los Altos High hosts 30th Writers Week

Los Altos High hosts 30th Writers Week


Above Photo by Traci Newell/Town Crier;
Author Jack Andraka shares his story with fellow high school seniors during Los Altos High School’s Writers Week last week.

Los Altos High School students learned firsthand last week how professionals ...

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Community

Service dogs bring smiles, comfort to veterans at Foothill College center

Service dogs bring smiles, comfort to veterans at Foothill College center


Photos by Megan V. Winslow/Town Crier
Charles Viajar, student and U.S. Navy veteran, brings his four-legged companion Bruno to the Veterans Resource Center at Foothill College. Bruno, a 2-year-old Imperial Shih Tzu, is trained to assist Viajar with...

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Sports

Improbable run to NorCal semis saves season for St. Francis girls

Improbable run to NorCal semis saves season for St. Francis girls


Megan V. Winslow/Town Crier
St. Francis High’s Daisha Abdelkader goes on a fast break in the CCS Division II final. The senior point guard scored eight points in the Lancers’ NorCal semifinal loss to Dublin last week.

Senior Daisha Abdel...

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Comment

We'll buy it; what is it? Editorial

Would you buy a device on the condition that you are kept in the dark about how it works? Would you feel good about purchasing such a device when the contract even calls for nondisclosure of the nondisclosure form that keeps the device top secret?

T...

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Special Sections

Tuscany meets Waikiki: Los Altos Hills couple build their dream house

Tuscany meets Waikiki: Los Altos Hills couple build their dream house


Megan V. Winslow/Town Crier
Sara Weber and Victor Martina’s Los Altos Hills home features brick from a 100-year-old building in San Jose artistically combined with stucco to evoke a centuries-old feel. The lanai in the backyard adds a touch o...

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Business

Vintage Bath changes hands as new owners add twist to classic offerings

Vintage Bath changes hands as new owners add twist to classic offerings


Alicia Castro/Town Crier
Vintage Bath, the downtown Los Altos showroom, is under new leadership. Taking over are, from left, co-owners Jerry Rudick and Deena Castello and marketing and visual director Alissa McDonald.

Deena Castello – the new cu...

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Books

'Pope Joan' Book weaves tale around legend of female pontiff

'Pope Joan' Book weaves tale around legend of female pontiff


The idea that there may have a female pope at one time in history has generated much speculation throughout the centuries. “Pope Joan” (Crown, 1996) by Donna Woolfolk Cross, does not answer the question; rather, the author has created a detai...

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People

BEVERLEY JEANE (DORSEY) MCCHESNEY

BEVERLEY JEANE (DORSEY) MCCHESNEY

1944-2014

Beverley McChesney passed away at El Camino Hospital in Mountain View, CA on Sunday, Nov. 16. She had been fighting cancer for about 23 years until it went into her lungs.

She is survived by her husband David, of Cloverdale; her sisters...

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Travel

Eat, hike, soak: Cavallo Point Lodge offers Marin experience

Eat, hike, soak: Cavallo Point Lodge offers Marin experience


Eren Göknar/ Town Crier
Cavallo Point Lodge comprises former U.S. Army buildings, like the Mission Blue Chapel, repurposed for guests seeking a luxurious getaway.

It used to be a place where batteries of soldiers lived, with officers’ quarter...

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Stepping Out

Cal Pops performs Sunday at Foothill

Cal Pops performs Sunday at Foothill


Courtesy of Cal Pops
The Cal Pops trumpet section includes Dean Boysen, from left, Bob Runnels and Noel Weidkamp.

The California Pops Orchestra is scheduled to perform “Swing Time!” – a musical tour of Big Band hits from the 1930...

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Spiritual Life

Silicon Valley Prayer breakfast speakers send strong messages about God's calling

Silicon Valley Prayer breakfast speakers send strong messages about God's calling



Kirk Perry, Google Inc. president of brand solutions, discusses his faith at the March 13 Silicon Valley Prayer Breakfast. Alicia Castro/Town Crier

When God calls, you have to listen to reap the benefits.

That was the moral of the story for t...

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Magazine

Food for thought: Hidden Villa programs offer teens training in sustainability on the farm

Food for thought: Hidden Villa programs offer teens training in sustainability on the farm


/Town Crier It’s not all cute and cuddly for teens participating in the eight-week Animal Husbandry Apprenticeship program at Hidden Villa in Los Altos Hills. Mia Mosing of Palo Alto, left, and Sophia Jackson of Los Altos clean the pigpens – one of...

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Broadbase CEO's no-frills approach keeps this software company hot

Chuck Bay won't win any awards for pretentiousness. This down-to-earth, down-to-business Los Altos resident feels just fine in a polo shirt and being addressed as "Chuck." He managed to be friendly and direct at the same time as he explained why his company, Broadbase Software of Menlo Park, occupies a unique niche in e-commerce that may well keep it very profitable for years to come.

Bay, 43, who became CEO of the company in January 2000, has guided Broadbase through incredible growth which has taken the employee base from about 80 two years ago to more than 600 now. He has also presided over four mergers and the company's initial public offering (IPO) in September 1999. Bay had come to Broadbase in 1998 with experience handling mergers and a successful IPO with Pure Atria Software Inc.

Broadbase offers analytic, service and marketing automation applications under one umbrella, allowing Internet users to access varied and detailed information. Businesses can better access consumer information for marketing campaigns and online merchandising. "No other company does all of this," Bay said.

Broadbase, with its slogan, "Get closer to your customers," counts among its more than 500 customers BEA Systems, Cisco Systems, Hewlett-Packard, Nextel, Eddie Bauer, Kodak and Nike.

As an example of Broadbase's impact, he said, the Eddie Bauer Web site has an "Ask Eddie" function that allows visitors to get a variety of questions answered without having to talk to anybody. "'Eddie' is our software," he said. "We're saving (companies) millions in people manning phones."

It was Broadbase's multifaceted capabilities that led the state of California to come calling. Under Gov. Gray Davis' mandate to provide better "e-government," state officials sought to provide a useful, comprehensive Web portal, but not one that had users flooding state phonelines wondering how to use it.

Under Bay's direction, several companies combined forces last year to work on the governor's portal, including Interwoven, Broadbase, Broadvision, Arcot and Verity. The result is a site, my.ca.gov, announced during Davis' "State of the State" speech in January. The site allows "access to information quickly and easily from virtually every state department," according to Broadbase literature.

Broadbase's software also allows the state to analyze visitor data while respecting privacy, to update and improve content according to residents' interests.

"Think of not having to stay in line at the DMV," Bay said. "Think of (handling) the process of a small business loan." Numerous tasks in dealing with the state, normally requiring travel and paperwork, can now be handled online through the site, saving both the state and its residents a bundle of money and a lot of hassle.

"Broadbase was a critical piece of our portal implementation," said Arun Baheti, director of e-government "They helped us bring the entire concept of customer management to the government sector -- a first."

Baheti cited Bay in particular for making the Web site happen. "He personally took it on - it was him driving it. Without Chuck, we would not have the high quality and high level of support."

Broadbase's success has not gone to its collective head. Headquarters, while spacious, are Spartan and functional. "We're very frugal here," Bay said. "We haven't got ahead of ourselves."

Even in good times, the company kept its spending in check. As a result, it's in good shape with more than $100 million in the bank.

Bay knows the company is hot and will eventually get hotter. "A lot of companies are trying to buy us," he said. "We believe we're significantly undervalued."

Broadbase is located at 181 Constitution Drive, Menlo Park. For more information, call 614-8300 or logon to: www.broadbase.com.

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