- Published on Tuesday, 31 August 2010 17:00
- Written by Los Altos Town Crier
For years, the Town Crier has refrained from printing candidate endorsement letters on its Comment pages, not only due to lack of available space, but because opposing candidates tend to quibble that the other guy received more column inches than they did, and that the newspaper betrayed its bias as a result.
This election season, the Town Crier is trying something different: paid endorsement letters. Borrowing the idea from our friends at the Coronado Eagle & Journal, the Town Crier will offer candidate supporters the option of submitting endorsement letters at 10 cents per word. The letters will be featured as paid advertising.
To quote Coronado publisher Dean Eckenroth: “This modest fee reflects the position that many of these letters are advertising a particular candidate or issue, and charging allows us to print nearly all of these letters. This way, almost everyone has their say.”